How are music video’s usually made ?
Step 1 , know how much you have for budget , there is no point skipping ahead to recording or lyrics if you have no money and can’t afford anything, so once you know how much money you have or how much is being invested is a good start.
Step 2 , Listen to the song and record any ideas put in my band member or crew , make sure you brainstorm all your ideas and don’t jump the gun and go with your first idea, you must make sure you think about all your ideas and chose the right one.
Step 3, Chose mise-en-scene , find the location and props you will need for your music video and list them down so you can go find them when the time is right,
Step 4 , you will have to make a mock story board of the music video and make sure the scenes link and this will make recording a lot easier. Make sure the dance moves have been practiced.
Step 5, Find the right crew and actors , this will be essential as it will enable ti music video to be more professional and work well. Think about what kind of song you have and what kind of actors you will need .
Step 6 , Start the set up to recording the video , get some background shots and just plain shots making sure all equipment works well.
Step 7 , Start the filming make sure you get at least 3 shots of each single set.
Step 8, put all the recordings together with no editing.
Step 9 , start the editing adding in sfx and the music.
Step 10 , Crop the clips and add them all together to make your music video.
Question 2 – what is the purpose of the music video to the artist and companies.
The music video will provide the artist with positives and negatives , the purpose of the video is to almost promote the song with a recognisable video , in which when people here that song they will think of the artist and the video , this can almost create a hype for the song , secretly promoting the song as the video is free to watch online but the song will cost so by making the video catchy people will buy the song.
Question 3 – who are some famous music video makers
Jake Nava - Notable Videos: Beyoncé - "Single Ladies (Put A Ring On It);” Adele - “Someone Like You;” Usher - “Burn”
DANIELS is the collective name of directing duo Daniel Kwan and Daniel Scheinert – a pair who’ve cut their teeth at the more surreal end of the spectrum, he created such music videos as “turn down for what”
Daneils was a intern to another famous music maker which is why he has the ability to create such popular high quality work.
Question 4- Average cost for music production (in dollars)
Example music video budgets:
•Macklemore “Wings”: $18,269 (2011)
•Michael Jackson “Beat It”: $150,000 (1983)
•Michael Jackson & Janet Jackson “Scream”: $10,000,000 (1995, adjusted for inflation)
•Average studio music video budget: $200,000 – $500,000 (2010)
Estimated production costs:
•Producer fee: $500 – $1250/day
•Director fee: $500 – $1250/day
•Camera operator: $500-1000/day
•Camera equipment rental: $150 – $3500/day
•Key grip + assistant + lighting gear: $1000 – $1750/day
•Wardrobe: estimated $20 – $1000/day per character project
•City permits: $25 – $1000/day (depending on the city, exact location, whether roads need to be closed, etc…)
•Location fees and rentals: $250 – $2500+/day
•Actors: $200 – $1200/day (each)
•Extras: $50 – $200/day (each)
Estimated days of post-production required: 2-3 days
•Editor fee: $500 – $1250/day
•Redundant Hard disk archive: $200 – $400
•Visual FX artist fee: $75 – $150/hour
•Colorist fee: $100 – $200/hour
Additional costs:
•Band member compensation
•Development/Pre-production (scripts, storyboards, strategy, etc…)
•Additional actors and extras
•Marketing hours
•Props/furniture rentals
•Set construction
•Production insurance
•Catering (food)
•Etc…
Small labels cannot afford this and some artist must pay for their music video out of their pocket to pay for it, which is why less cgi or FX is used.
Question 5 – How do audiences access music videos and how can they be seen.
Music videos can be accessed from artist home pages on the web and also on sites such as vevo or YouTube, they also appear on T.V on certain music channels. The audience can watch all of these for free but if they want to purchase them they can from sites such as iTunes.
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